Account Director in Lagos, Nigeria

at R.S Hunter

Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

  • People Manager, the Account Director needs to manage the team to ensure they are properly motivated and resourced to deliver on all client and brand objectives
  • Includes: providing adequate training, overseeing and conducting performance reviews, resolving issues/problems, rotating staff, and providing salary recommendations.
  • Ensure the use of “best practices” and effective processes across the department and agency.
  • Managing agency resources to ensure cost of running the clients business does not overtake fees/ income on the accounts
  • Manage account P&L from negotiating statements of work and retainers, making sure work is delivered on budget, and invoicing clients according to the proper terms, and increasing ROI for the agency
  • Managing client expectations and building client relationships across board
  • Interfaces with very high level clients such as the Chief Marketing Officer and VP of Marketing.
  • Act as agency lead on cross-agency integrated marketing programs, by participating in multi-agency briefs and work sessions, contributing to overall planning process, representing the interactive opportunity, defining interactive tactics within programs/campaigns, and creating campaign plans.

Proposal development and business planning:

  • Develop marketing proposals, pitches for converting prospects into clients
  • Develop business cases/ feasibility studies in order to get funding/ support from third parties for corporate projects. Spin off strategic business units, through careful consideration of the business case (in conjunction with the Strategic and Business Development Department)



  • Business to business communication and direct marketing
  • cold calls/ marketing rounds
  • network meetings

Strategy and Project Management

  • Account planning and communication development
  • Client relationship management
  • Budgeting and financial planning for projects and campaign



  • A very good first degree
  • Second degree and marketing qualifications an advantage (APCON, CIM)


  • At least 7 years work experience in a corporate environment, with at least 5 years specifically in advertising and communications
  • Proven track record of managing large accounts successfully
  • Must be able to develop advertising and communication solutions to a variety of client briefs
  • Must have excellent reporting standards and ability to work unsupervised
  • Ability to conduct research and analyze data Proven ability  to develop convincing presentations and business plans
  • Ability to direct and manage a small team

Skills (Social / Business)

  • Strong business acumen and entrepreneurial flair
  • Very good understanding of the social media universe and comfortable with communication tools online
  • Excellent speaking and presentation skills Interpersonal relations and people management


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