Accountabilities and Responsibilities:
- Achievement of revenue targets in all channels in each financial year
- Ensure achieve the yield objectives in each season
- Ensure that the Seat Load factors corresponding to the desired revenue are maintained
- Ensure that the cost of sales are contained within the budgeted amounts
- Continuously improve the revenue from the corporate sales channel, working with the head of corporate sales.
- Ensure highest level of visibility of the airline to the trade and consumer
- Increase the direct sales on the web and mobile platform to 20% of the total passenger revenue
- Increase the cargo sales revenue by 25% year on year
- Identify , develop and sell to new cargo markets
- Plan and implement marketing and promotional activities to support the sales process
- Ensure the optimum level of efficiency and delivery in the customer touch points , ATO,CTO and call centers
- Provide a motivating and results oriented leadership to the sales team
- Ensure that the efficient and productive sales staff and deployed in all areas in Nigeria
- Work closely with the heads of other divisions and departments to achieve the best product to the customers
- Accept projects and deliver the results when assigned by the higher management.