Brand Executive in Lagos, Nigeria

at Mecure Healthcare Limited

Medical Practice
Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
1 - 3 years
Employment Type
Full Time
Male or Female
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Job Description


  • Prospect for potential new clients and turn this into increased business.
  • Meet potential clients by growing, maintaining, and leveraging your network.
  • Identify potential clients, and the decision makers within the client organization.
  • Research and build relationships with new clients.
  • Set up meetings between client decision makers and company's practice leaders/Principals.
  • Plan approaches and pitches.
  • Work with team to develop proposals that speaks to the client';s needs, concerns, and objectives.
  • Use a variety of styles to persuade or negotiate appropriately.
  • Forecast sales targets and ensure they are met by the team.
  • Track and record activity on accounts and help to close deals to meet these targets.
  • Work with marketing staff to ensure that prerequisites (like pre-qualification or getting on a vendor list) are fulfilled within a timely manner.
  • Fully responsible for the brand's operations
  • Meet defined objectives, mainly sales targets (value & volume), brand growth, market penetration, price realization, market share, new products while minimising costs.
  • Formulate, develop and implement appropriate marketing strategies and business plans.
  • Responsible for managing and developing sales team and channels through motivation, skills and product knowledge.
  • Explore and exploit new markets, develop sales and brand awareness through networking and collaboration.
  • Relationship management with customers and sourcing of new prospects.
  • Provide market intelligence, product and pricing strategy for the Nigerian market
  • Be capable of providing strong leadership and be willing to take tough decisions. Present weekly and monthly sales and brand plans and deliver plans on growth
  • Managing delivery of High Potential Key distributors and trade partners
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