Brand Manager USL Portfolio in Lagos, Nigeria

at Diageo

Manufacturing / Production
Marketing / Advertising / Branding
Minimum Qualification
Bachelor's Degree
Required Experience
1 - 3 years
Employment Type
Full Time
Male or Female

Job Description

Listing Info

Level: L5B
Reports to: Head of Mainstream Spirits


We are the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and wine. These brands include Johnnie Walker, Smirnoff, Baileys and Guinness.

Achieving scale in Mainstream and value is one of the key strategic imperatives within our ambition to becoming the best performing most trusted and respected business in Nigeria within which mainstream brown spirits plays a critical especially of the back of the increasing consumer shift to value in spirits.

Role and Accountabilities

·         Leads team to deliver powerful brand plans across the brand, effectively balancing short and long term performance delivery. Exceptional at identifying critical issues, and balances intuition and data to reach breakthrough solutions and action plans. Engages the entire organization behind one vision. 

·         Accountable for delivery of the F16 annual operating plan. Effective business partner with commercial teams and 3rd party brand owners/ distributors, and develops innovative brand activity that meets the needs of both the brand and key customers/partners that is executed brilliantly. 

·         Ruthless focus on brilliant execution. Drives self and teams to demand world class outputs, and will never settle for second best.  Identifies executional problems quickly and implements solutions including those relating to route to market challenges i.e. pricing/value chain, cost of goods.

·         Support & inspire the rest of the Spirits & RTD Brand Teams and act as a role model for leading through other cross functional teams.

Leadership Responsibilities

Consistently deliver great performance - You are committed to drive positive change in business performance. You are results driven and stop at nothing to ensure you deliver high quality results consistently. You have a positive outlook, channel your energy into finding opportunities and solutions even in times of uncertainty and ambiguity

Find Solutions - With a deep understanding of the business, you are able to use imagination when finding solutions and perusing breakthrough opportunities for the brand/ portfolio. You think in the future, anticipating trends and opportunities but have pace in your ability to translate ideas into scalable, actionable plans that drive change. 

Grow Yourself – committed to the development of self and others


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