Brand Manager in Lagos, Nigeria

at Reckitt Benckiser Nigeria

Marketing / Advertising / Branding
Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

  • Manage own brand(s) within the context of the agreed strategies to maximise short and long term Sales, Market Share and profitability
  • Develop, recommend and lead the execution of local marketing plans and manage the effective deployment of the marketing budget
  • Contribute to development of category strategies and innovation plans.
  • Develop and execute annual marketing including media plan
  • Initiate market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth. 
  • Lead the development of local copy strategy / executions

      Coordinate with the Sales function for the execution of pricing and distribution          strategies for assigned brands


  • Implementation of agreed plans on time and budget



  • 5 years of Promotional Marketing experience
  • Effective cross-functional team work experience Maturity and leadership
  • Independent worker, self Starter (outside the office), strong interpersonal and relationship building skills – Outgoing personality and ability to interact and influence different third parties
  • Lead a teams of third party demo girls including training and motivation of this team to execute Housewife Connect, HCP connect & School Activation including direct selling
  • Strong negotiation skills with Understanding of Marketing – promotional programmes, PR, literature, artwork development
  • Self sufficient, proactive and able to work with a high degree of autonomy
  • Excellent communication in English (verbal & writing) as well as presentation skills



  Apply Now

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