Catergory Marketing Manager in Lagos, Nigeria

at Reckitt Benckiser Nigeria

Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

Key Responsibilities and Principal Accountabilities

  • To develop a clear vision for the category at local level in line with regional and global strategic imperatives, and to generate annual and three-year brand plans to deliver the vision. There is full P&L responsibility.
  • To lead the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix
  • To deliver a product development programme to generate consistent sales and profit growth
  • To recruit, coach and develop direct reports into truly exceptional Marketers
  • To co-ordinate the development and maintenance of effective local Sales/Marketing interface to ensure effective execution of business plans
  • To lead, where appropriate, the selection of local external Service Agencies and to develop and manage professional working relationships
  • To lead and/or contribute to international projects with partners in the Reckitt Benckiser Group.





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