Category Marketing Manager in Lagos, Nigeria

at Reckitt Benckiser Nigeria

Manufacturing / Production
Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

Key Responsibilities and Principal Accountabilities 

To develop a clear vision for the category at local level in line with regional and global strategic imperatives, and to generate annual and three-year brand plans to deliver the vision. There is full P&L responsibility.

To lead the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix

To deliver a product development programme to generate consistent sales and profit growth

To recruit, coach and develop direct reports into truly exceptional Marketers

To co-ordinate the development and maintenance of effective local Sales/Marketing interface to ensure effective execution of business plans

To lead, where appropriate, the selection of local external Service Agencies and to develop and manage professional working relationships

To lead and/or contribute to international projects with partners in the Reckitt Benckiser Group

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