- Responsible for the creative execution of strategic marketing plans to achieve company's objectives for building brand awareness, product and service sales, public relations support and internal client projects.
- Leads creative sessions for project kick-offs.
- Manages multiple projects from concept through completion.
- Establishes creative direction for the entire line of True Rebel Fashion Company services.
- Supervises and inspires the creative team and vendor partners; generates multiple concepts for a campaign or project.
- Collaborates with the marketing team to develop concepts and presents to internal clients and senior management.
- Leads internal teams to generate ideas for marketing campaigns.
- Manages creative team members.
- Provides quality control over concepts and projects and is accountable for project deadlines.
- Manages external creative vendor relationships (print/mail/video)