Global Brand Director - Lipton in England - London, United Kingdom

at Unilever

Consumer Goods
Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
10 - 15 years
Employment Type
Full Time
Male or Female

Job Description

You will be responsible for crafting ongoing strategies, communications, architecture, visual identity, brand experience, Brand Strategic Plan updates, growth model and priorities, master-brand communications strategy and update BrandKey to tighten purpose post round 1 of creative work, USLP, strategic consumer understanding and digital.


• Developing an aggressive growth model for Lipton 
• Supporting Global Brand VP in leadership of the Global Brand Teams -working as a genuine global brand leadership team with projects led in different regions 
• Lead development of Market Development models and equity building growth ideas. The Lipton team also meets as a leadership team to progress key Lipton elements. This director will help lead this 
• Leading funnel filling for longer term - There are many inputs that have taken place to identify new ideas: This role will be to take this input and develop and test some new ideas to a) build brand strength 


• Extensive Leadership experience, coaching groups, developing talents and managing conflicts as well as managing multi functional teams
• Proven brand development skills: Brand strategy, Brand vision, architecture,(and associated price, product etc), positioning, adv/communications development within North AMET (Africa, Middle East and Turkey) geography
• Previous experience of preparing and leading a strategic FMCG category roadmap within Israeli and Turkish markets.
• Fluent in Turkish and English languages is mandatory 
• Deep consumer awareness and passion for meeting their needs


• Accountability & Responsibility
• Growth Mindset
• Consumer and Customer Focus
• Bias for Action
• Building Talent & Teams

  Apply Now