at Dragnet Solutions Ltd

Information Technology and Services
Management Consulting
Minimum Qualification
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

  • Manage public relations department.
  • Manage an organization's reputation with the public in general and clients.
  • Compile comprehensive information about the company for the media.
  • Develop PR strategies, campaigns, and initiatives to improve public perception of company.
  • Improve management and employee relations.
  • Prepare and publish newsletters and other company literature.
  • Develop a marketing communications plan including strategy, goals, budget and tactics
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media
  • Coordinate all public relations activities
  • Respond to information queries from media and general public
  • Write interesting and effective press releases, prepare information for media kits
  • Manage special events such as sponsorship of races, parties introducing new products, or other activities the firm supports in order to gain public attention through the media without advertising directly.
  • Direct social media team to engage audiences across traditional and new media
  • Leverage existing media relationships and cultivate new contacts within business and industry media
  • Manage media inquiries and interview requests
  • Manage company sponsorships
  • Create content for press releases, by-line articles and keynote presentations
  • Monitor, analyse and communicate PR results and financial status on a quarterly basis
  • Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
  • Build relationships with thought leaders to grow industry awareness
  • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them


  • Proven working experience in public relations required
  • Proven track record designing and executing successful public relations campaigns at both a local and national level
  • Strong relationships with both local and national business and industry media outlets
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
  • Exceptional writing and editing skills
  • Solid experience with social media including blogs, Facebook, Twitter, etc.
  • Event planning experience
  • BA/MA degree in Marketing, Advertising, Communications or a related discipline
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