Marketing And Business Development Officers in Lagos, Nigeria

at Lagos Business School

Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
1 - 3 years
Employment Type
Full Time
Male or Female

Job Description

Purpose of Position: To market and drive the growth of assigned products to targeted customers.

Develop and manage clients relationship to meet their needs and business sustainability.

ESSENTIAL DUTIES/KEY JOB ROLES AND RESPONSIBILITIES include but not limited to the following:

Develop and implement programmes to grow product sales. Set up strategic marketing plans for a product or product line through comprehensive market research, competitive analysis, pricing, customer engagement.  

Build relationships with top 60 companies sending participants to executive programmes and report on a quarterly basis about possible enrolments, needs identified and feedback from past participants.

Track performance of clients on completion of programmes.

Maintain and update customer reference database and associated companies to facilitate marketing activities.

Manage issues affecting ordering of products and meeting of clients products demand. Review and advise on improvement initiatives for effective meeting of targets.

Facilitate payment of fees by participants in accordance with the SOP.  Drive debt recovery plans and credit policy

Support the marketing of Executive Programmes and Open Seminars

Provide brand visibility for each executive education class by establishing social media presence, setting up a special newsletter or report on programme activities sent to participating companies, online coverage of selected sessions etc.

Collaborate with colleagues to ensure successful graduation of participants in Executive Education.

Any other specific or adhoc duty to be assigned by the line manager from time to time.



Achieving agreed target number of participants for assigned portfolio

Number of new products and Channels developed

Feedback from customers internal and external

Achieving agreed target revenue

Maintain high customer satisfaction ratings from participants

Submit monthly report on progress made on deliverables




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