Marketing Officer in Lagos, Nigeria

at Genesis Deluxe Cinemas

Sales/Business Development
Minimum Qualification
Required Experience
1 - 3 years
Employment Type
Full Time
Male or Female
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Job Description

The Marketing officer is responsible for handling the below:


  • Liaise with distributors on selection of movies
  • Negotiation of rates with distributors and studios for all sites and works in conjunction with the operations managers.
  • Work with studios to publicize and create awareness for movies.
  • Planning and hosting of events at all sites


  • Build alternative revenue streams.
  • Drive commercial revenue through the various existing platforms of Onscreen, LCD and Movie guide advertising, staff branding, group booking, etc working with the sales team.
  • Actively drive customer loyalty benefits to retain and reward existing customers.
  • Initiate new products and deals to ensure continuance in rise of patronage in all locations.
  • Ensure compliance of agreement with all new and existing clients such as Fidelity Bank, Coacacola, etc
  • Coordination of Social Media such as BBM, Twitter, Facebook, Instagram, Linkedin, Youtube, GDC blog etc. and ensure constant connection develops between GDC and its customers.
  • Maximize existing opportunities from partnership with Radio stations, TV stations, Telecoms and Print media and establish new relationships.

Concession / Retail:

  • Drive the retail business and ensure that sales are maximized in all sites.
  • Develop new concession products.
  • Seek partnership with vendors to create new products for sales.
  • Monitor performance of existing products in all sites.
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