Online Marketing Manager in Lagos, Nigeria


Marketing and Advertising
Marketing / Advertising / Branding
Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

    Driving the vision and strategy for online presence in addition to email marketing

    Manage a team for the purpose of updating website, e-communication channels and social networking platforms.

    Create, develop and maintain all websites and e-communication platforms including expanding the brand awareness campaigns and product offerings with the objective of bringing traffic to our websites, while ensuring that customers learn more about our services and products.

    Coordinate with various internal and external stakeholders in order to propose a coherent, dynamic, interactive, engaging and frequently updated website.

    Coordinate and develop email marketing activities in addition to: campaign planning, creative design and data requests, campaign quality control, execution and metrics.

    Coordinate and develop online social networking presence and implement innovative and sustainable ways and strategies to reach and engage supporters.

Key Performance Metrics

    Creating website content and updating all websites and e-communication materials with current packages and events.

    Increasing the website traffic based on an agreed amount.

    Expanding the social networking and SMS platforms to an agreed capacity.

    Managing the activities of all our SEO and PPC consultants


Know-How and Skills

    Ability to use AdobeSuite extensively and SwishMax

    Knowledge of HTML, PHP, MySQL, CSS, JavaScript

    Ability to plan ahead and review objectives

    Excellent presentation and communication skills

    Able to work effectively under adverse and sometimes stressful conditions

    Experience in using and managing CMS

    Proficient in MS Office tools

    Strong knowledge of different forms of online marketing such as SEO, Google Ad words and Analytics, banner placement, email list rental, emailing campaigns et al

    Proven project and suppliers co-ordination skills

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