Identify, negotiate and contract strategic out-of-home media properties nationally to support the brands visibility imperatives, as well as to derive best value,
Manage seamlessly the deployment of brand messaging to support multiple marketing initiatives targeted at various audience segments and geographies.
Rigorously and systematically monitor visibility deliverables amongst a large roster of vendors to ensure maximization of ROl.
Deploy and manage best practice processes in site management and monitoring, message optimization and speed of deployment, vendor receivables management etc.
Liaison with various regulatory organization in the different states and local government areas.
Minimum of Bachelors degree in Arts, Social Sciences and any other related field.
MBA or relevant post graduate qualification will be an added advantage.
Strong organizational skills, ability to multitask and proven project management capabilities.
Excellent presentation and communication skills.
Strong competencies in developing communication strategies
Strong commercial orientation
Minimum 10 to 15 years of relevant experience managing the out of-home media properties in an outdoor agency or in a marketing organization with substantial presence in this medium.