Retail Area Business Manager in Gombe, Nigeria

at Airtel Nigeria

Sales/Business Development
Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female
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Job Description

  • Drive showroom shop team to maximize sales opportunities and ensure that all targets are achieved within region      franchise/ retail touch points.
  • Effectively cascade and monitor zonal/area month-on-month sales targets across these touch points
  • Ensuring sales of devices and ERC achieving target on all product categories.
  • Optimize operating costs and driving revenue growth to ensure Positive P&L result in all Retail shops, AES &      Franchise.
  • Drive the Up-selling of Airtel products and services in retail showroom & AES within zones.
  • Effectively drive and manage target driven initiatives and projects in franchise and retail outlets in region


Customer Experience/Satisfaction & Process adherence across zonal showrooms, AES & Franchise

  • Responsible for workflow assessment in the shops, ensuring ALL customers receive internationally benchmarked(world-class) customer service
  • Ensure target response objectives
  • Drive CSAT across zonal touch-points in line with agreed target
  • Ensure these outlets have the required work tools/accesses.
  • Ensure that all touch points comply with set standards and meet SLA’s.

 Team Performance Management & Engagement

  • Ensure target achievement for JKQ & GUEST score for zone.
  • Oversee the implementation of learning initiatives to ensure that client facing staff  are able to complete the sale
  • Ensure the achievement of projects, people and process to achieve set targets within the constraints of the budget.
  • Support showroom employee engagement and retention initiatives
  • Implementing and tracking employee rewards scheme/Over-time.
  • Analyze the skills level of the Supervisors, and provide a platform for continuous skill development for the entire team
  • Relationship management: build a strong relationship between team members

 Operation management of Showrooms & uniformity of standard look and feel across all touch points

  • Responsible for the seamless operations of Airtel showrooms, AES and franchise within the zones
  • Ensure Stock and Cash reconciliation of all shops and touch points within Zone.
  • Responsible for closing / Mitigating Audit Issues
  • Responsible for evolving cost efficient operations by creating and enforcing control measures and reviewing operating processes
  • Drive consistency in ‘look and feel’ at all Airtel owned and franchise showrooms
  • Drive optimality at these touch points by ensuring necessary materials for customer education and TOMA.



  • First degree or equivalent in a relevant discipline.


  • Retail shops & franchise operations, structure, policies and procedures.
  • Data Gathering and Analysis
  • Extensive knowledge of Airtel’s products, services and applications
  • Relationship management
  • Marketing and  promo management


  • Ability to evaluate needs of customers, and determine what products or service would best serve those needs
  • Interpersonal skills
  • Communications skills (written and oral)
  • Must be solution driven, proactive and have acceptable knowledge of the retail business environment
  • Attention to details
  • Reasoning and Analytical Skill.
  • Performance Measurement  and Assessment Skill
  • Managerial skills

Relevant Experience

  • 6 - 8 years with a minimum of 2 years in management role preferably within Retail, FMCG, Banking or Telecoms industry.
  • Sales Experience
  • Service Experience
  • Project Management
  • Relevant work Experience in Airtel Nigeria would be an added advantage

Other requirements

  • Achieving Results and Delighting the Customer
  • Analytical
  • Team Player; Independent, Confident, and Objective
  • Attention to detail/ excellent oral and written communication skills
  • Good presentation skills
  • Ready to achieve beyond set target
  • Committed to common goals and values of the organization



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