To manage and control the sales team to develop business through different distribution channels, thus ensuring the commercial objectives of the company are met. You will ensure the efficient operation of field sales, maximum job satisfaction for the sales executive and the best standard of services to the channels, maintaining and strengthening relationships with key stakeholders. Another key responsibility is to ensure that the Travel Agents & Corporate houses are fully aware of Emirates products/services and are motivated to sell Emirates Holidays.
Lead and manage activities of Senior Sales Executive/Sales team and the travel shops, appraise and assess performance for a smooth day to day operation ensuring that all travel agents (stockholders) are regularly visited and properly serviced. Ensure the team is carrying out their functions for achieving targeted sales. Provide support by visiting the problem areas and help to sort out the problems.
Analyse and recommend new sales strategies to the line manager, to achieve projected revenue targets through efficient and professional utilisation of all available resources.
Analyse agency sales, establish targets for Sales Executive/Sales team and the travel shops' and contrive sales strategies for peak season i.e. Eid, Christmas, Diwali, Onam, school holidays etc. Organise seminars or presentations on products and services as and when necessary for the travel agents to ensure full understanding of products and services.
Develop key corporate accounts, draw an annual account development plan, continually evaluate and analyse performance of these accounts and ensure that the plan is implemented. Evaluate corporate deal proposals presented by Senior Sales Executives and based on traffic potential, seasonality, competition etc., and advice a course of action ensuring incremental revenue.
Continually review travel trade developments and suggest appropriate modifications in the sales policy to ensure profitability and explore new business projects. Conduct agency investigations for BSP/IATA to ensure agency layout and decorum is according to Emirates Corporate Standards. Achieve annual sales target and provide, maintain a high standard of customer service and develop appropriate work procedures to ensure best service to the customer.
Lead and manage activities of Retail Officers, appraise and assess performance for a smooth day to day operation ensuring that customers are properly serviced by the retail team, and ensuring that SQL is achieved as per standards at all outlets in Dubai.
Achieves annual sales targets, ensuring alignment with the company's objectives. Responsible for planning and executing promotional activities to enhance business at the Travel Shops.
Review the internal systems of the Travel Shops so that modifications can be made in order to improve efficiency.
Liaise with country management, EGHQ and Emirates network of contact centres and reservation offices to continually review and challenge processes to ensure effective and fit for purpose and to share knowledge, best ideas and best practice.
- Honours Degree
- 8+ Years experience of sales within the leisure tourism industry.
- 3 + Years experience of working at a management level, motivating, engaging and developing a team.
- Working knowledge of the tour operating industry/distribution for both direct and trade business.
- Proven and consistent track record of driving sales and contributing to revenue/profit driving initiatives.
- Experience of working with one of the specified regions/markets and a full understanding of the travel trade market, along with a strong appreciation of the culture.
- Local market knowledge of one of the specified regions/markets together with field sales experience.