SENIOR EXECUTIVE (Events/Sponsorship Business Development) - PR in Lagos, Nigeria

at Dragnet Solutions Ltd

Information Technology and Services
Executive Office
Minimum Qualification
Bachelor's Degree
Required Experience
3 - 5 years
Employment Type
Full Time
Male or Female

Job Description

  • planning, developing and implementing PR strategies;
  • sourcing and managing speaking and sponsorship opportunities;
  • liaising with colleagues and key spokespeople;
  • liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email;
  • researching, writing and distributing press releases to targeted media;
  • organising promotional events such as press conferences, open days, exhibitions, tours and visits
  • speaking publicly at interviews, press conferences and presentations
  • providing clients with information about new promotional opportunities and current PR campaigns progress
  • analysing media coverage
  • commissioning or undertaking relevant market research
  • liaising with clients, managerial and journalistic staff about budgets, timescales and objectives
  • designing, writing and/or producing presentations, press releases, articles, leaflets, ‘in-house' journals, reports, publicity brochures, information for web sites and promotional videos.
  • writing and editing in-house magazines, case studies, speeches, articles and annual reports;
  • preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes;
  • devising and coordinating photo opportunities;
  • maintaining and updating information on the organisation's website;
  • managing and updating information and engaging with users on social media sites such as Twitter and Facebook;
  • commissioning market research;
  • fostering community relations through events such as open days and through involvement in community initiatives;
  • Managing the PR aspect of a potential crisis situation.


A degree in any subject is acceptable; although English, Management, Business or Media studies, Marketing or Behavioural sciences may be preferred A PR postgraduate qualification can be an added advantage

Skills and qualities

  • Excellent verbal, written and presentation skills.
  • Excellent organisational, scheduling and planning skills.
  • Excellent Interpersonal skills.
  • Ability to juggle different priorities and meet deadlines.
  • Awareness of current affairs and a passion for finding out new information/Media Agenda.
  • Creativity.
  • Self-confident and sociable – ability to network effectively.
  • Team player.
  • Attention to detail.
  • Stamina, energy and drive.
  • Ability to handle pressure.
  • Achievement orientated and results driven.
  • Good IT Skills
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