South Africa Digital Editor - SOU000RA in Gauteng - Johannesburg, South Africa

at Ernst & Young

Minimum Qualification
Bachelor's Degree
Required Experience
5 - 7 years
Employment Type
Full Time
Male or Female

Job Description

Job Summary:   The South Africa Digital Editor optimizes content for the South Africa site of, mobile apps, social media, intranet and email newsletters. This role also reviews and approves content for other English-language Africa country sites, monitors site traffic and adjusts copy and content as needed to improve performance, which is based on level of traffic and usage.   The role is based in Sandton, South Africa and forms part of the Africa Brand, Marketing & Communicationsteam, which is responsible for external brand and communications, design, digital communication, events, thought leadership, alumni programme and internal communication.  The Brand, Marketing and Communication team forms part of Accounts & Business Development (ABD) in Core Business Services.   The Africa region is a single business spanning 33 countries and includes over 260 partners and 5,000 people.   The Africa region is one of the largest and most diverse businesses in EY and is made up of four service lines: Assurance, Advisory, Tax and Transaction Advisory Services.


Essential Functions of the Job:  
  • Writes, edits, reviews and approves all South Africa-based digital external content before publishing, with an emphasis on thought leadership and digital media best practices, including material for the web, extranet, mobile apps, social media, intranet and email newsletters
  • Writes, edits, reviews and approves all teasers and site copy to gain the maximum traffic and usage, as well as adheres to brand standards and search engine optimization (SEO)
  • Cross-promotes content between site sections of, homepage sections, webcasts, interior pages, mobile sites and newsletters
  • Develops and maintains relationships with brand, marketing and communication stakeholders in South Africa and African regions
  • Analyzes metrics to determine the effectiveness of the content and acts on these to improve site performance
  • Manages the digital editorial calendar and workflow process to confirm all South African and English-language African work is properly prioritized, scheduled, edited, produced and published efficiently
  • relationship building skills
  • Strong listening and interpretation skills
  • Collaborative – ability to obtain input and feedback constructively
  • Organising, project management and planning skills: Ability to proactively plan, follow up, manage and deliver on deadlines (even competing deadlines)
  Analytical/Decision Making Responsibilities:  
  • Approves all documents for accuracy, web readability, ability to scan and quality of presentation using digital media leading practices
  • Accounts for editorial decisions on placement, prioritization, editing of material and copywriting for English-language Africa sites
·         Manages the demand for projects and prioritizes resources accordingly ·         Manages projects from start to finish, including project management and stakeholder management ·         Balances competing priorities and multiple projects ·         Deals with a range of senior stakeholders with varying perspectives  ·         Willing to challenge the status quo using appropriate diplomacy


Job Requirements:   Education:
  • Three to five year degree in English, Communications or Journalism
Experience:   · Three years or more of online editorial experience · Three years or more experience working in a professional services firm · One year of experience using a CMS (Content Management System) for updating digital properties, or familiarity with basic html    Knowledge and Skills Requirements:  
  • Excellent web copywriting skills, including engaging teasers, headlines and tweets that drive traffic to pages
  • Strong ability to edit printed documents into streamlined experiences, following web usability leading practices (ability to scan)
  • Strong project management skills; develops leading practices in managing the editorial calendar and workflow
  • Strong cross-promotion skills, with an ability to relate content items across site pages and sections for relevant audiences
  • Search engine optimization skills, with a strong knowledge of leading practices; able to adapt writing and content editing to search engines
  • Multimedia skills, able to conceive how digital content in different formats (e.g., text, video, interactive) enhances the whole user experience; translates these ideas into practical executions
  • Strong relationship management skills
  • Experience teaming in a matrix environment
· Excellent English language skills; excellent written and verbal English communications
  • Able to influence senior stakeholders; develops and maintains strong working relationships with stakeholders
  • Adapts to constantly changing work requirements while assimilating new information, analyzing it and effectively applying it
  • Brings innovative thinking to bear on content development opportunities
  • Takes initiative and is proactive in a fast-paced and highly challenging environment
  • Quickly defines problems, collects input, conducts assessments, draws conclusions and problem-solves
  • Able to manage and resolve conflicts
  • Ability to work under minimal instruction
  • Team player, enthusiastic, go-getter attitude, strives for excellence, energetic, confident
  • Occasional travel into Africa may be required
  • Flexibility concerning working hours is required
Technical Requirements:
  • Generate ideas to support specific business needs, to improve on existing ways of working and to add value
  • Manage the day-to-day delivery project role players
  • Understand EY HR policies, procedures and systems
  • Produce writing that contains, clear, precise and descriptive language, and master the ability to adapt written communications according to the objective and audience
Behavioral Requirements:
  • Build a reputation among internal and external stakeholders as the expert in your area of functional discipline, and on your programmes
  • Work to resolve and find alternative solutions to complex problems
  • Take personal responsibility for making, communicating and implementing difficult and challenging decisions
  • Identify and share best practice, based on an understanding of leading practices and market developments, identify gaps in EY ways of working and initiate strategies to fill them
  • Solicit and value input from others into decision-making and problem-solving
  • Develop a strong understanding of business strategy and apply that understanding to the development of programs and initiatives
  • Build and retain a diverse network both internally and externally that helps you to improve on programmes under your management and ways of working
  • Understand the commercial linkages to programmes under management
  • Provide guidance and support to other members of the team and function
  • Be a positive role model for your subordinates by living the values of the firm in words and actions
  • Assist with the development of a team culture, providing objective feedback on the strengths and development needs of team members
  • Demonstrate the ability to read and adapt to varied cultural and interpersonal style
  • Translate and present complex ideas into simple and clear messages
Who we are:   At Ernst & Young we support you in achieving your unique potential both personally and professionally. We give you stretching and rewarding experiences that keep you motivated, working in an atmosphere of integrity and teaming with some of the world's most successful companies. And while we encourage you to take personal responsibility for your career, we support you in your professional development in every way we can. You enjoy the flexibility to devote time to what matters to you, in your business and personal lives. At Ernst & Young you can be who you are and express your point of view, energy and enthusiasm, wherever you are in the world. It's how you make a difference.   Please note: Preference will be given to PDI candidates.
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