- The Specialist, Online User Experience is part of the Customer Experience team and is responsible for identifying and prioritising changes to the user experience (UX) through stakeholder and user feedback to ensure that the etisalat.com.ng is competitive and compelling.
- Working within an agile framework we are looking for an individual with an attention to detail whose aims include delighting customers through features and experience. Passionate about growing the online interactions and making etisalat.com.ng the one stop shop for product information and account management
- Principal Functions
- Bring strong creative skills to translate business needs and user goals into practical design solutions
- Create responsive designs for Web and Mobile interfaces appropriate to the user's needs.
- Work closely with cross functional teams to conduct user research, identify pain points, refine user profiles and create task lists.
- Contribute to product requirements and design wireframes and functional prototypes.
- Provide user experience testing, run usability tests, conduct interviews, organize e-satisfaction surveys, and perform other usability assessments.
- Interpret user feedback, and make design decisions based on that feedback.
- Simplify marketing product briefs and frequently asked questions to improve appeal and readability.
- Work closely with social media team to identify methods to optimise messaging across social and online channel to manage seamless execution.
- Work closely with frontline teams to implement contact reduction initiative across traditional channels.
- Own and manage user experience documentation that defines patterns, site architecture and site design specification.
- Conduct regular site audits to effectively manage consistency, accuracy and relevance of content.
- Provide support to ensure brand principles and guidelines are followed in all design
- Post implementation analysis and optimisation recommendations
- Create and manage web in page analytics reporting and competitor analysis to deliver performance objectives to target customer segments.