Specialist - Tactical Sponsorship in Lagos, Nigeria

at Etisalat

ICT / Telecommunications
Information Technology
Minimum Qualification
Bachelor's Degree
Required Experience
3 - 5 years
Employment Type
Full Time
Male or Female

Job Description

Job Summary       

Support the identification and evaluation of appropriate sponsorship targets for Etisalat Nigeria (with focus on the regions)
Principal Functions 

  • Participate in the planning and coordination of Etisalat's sponsorship events including preparation of event plans/programmes, communication plans, media material, venue selection and post-event evaluation.
  • Identify opportunities for Etisalat to participate in local and regional sponsorship events to enhance Etisalat's brand image and visibility
  • Ensure creation of adequate advertising opportunities within identified sponsorship targets in order to enhance Etisalat brand promotion, recognition and popularity
  • Implement regional sponsorship programmes and plans in line with agreed procedures and guidelines
  • Liaise with the Communications and Merchandising teams to ensure adequate visibility of all sponsorship events.
  • Ensure the proper implementation of developed business cases/propositions for identified opportunities for sponsorship.
  • Keep a database of all sponsorship requests received and prepare periodic reports on the status of all approved sponsorship events
  • Conduct analysis using identified parameters to determine the return on Investment on all sponsorship events for Etisalat
  • Liaise with relevant agencies to ensure effective execution of all sponsorship activities geared towards enhancing Etisalat's brand image and visibility.
  • Prepare/ compile agreed periodic activity and performance reports for the attention of the Manager, Sponsorship.
  • Perform any other duties assigned by the Manager-Sponsorship.
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