Specialist - Tactical Sponsorship in Lagos, Nigeria

at Etisalat

ICT / Telecommunications
Information Technology
Minimum Qualification
Bachelor's Degree
Required Experience
3 - 5 years
Employment Type
Full Time
Male or Female
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Job Description

Job Summary       

Support the identification and evaluation of appropriate sponsorship targets for Etisalat Nigeria (with focus on the regions)
Principal Functions 

  • Participate in the planning and coordination of Etisalat's sponsorship events including preparation of event plans/programmes, communication plans, media material, venue selection and post-event evaluation.
  • Identify opportunities for Etisalat to participate in local and regional sponsorship events to enhance Etisalat's brand image and visibility
  • Ensure creation of adequate advertising opportunities within identified sponsorship targets in order to enhance Etisalat brand promotion, recognition and popularity
  • Implement regional sponsorship programmes and plans in line with agreed procedures and guidelines
  • Liaise with the Communications and Merchandising teams to ensure adequate visibility of all sponsorship events.
  • Ensure the proper implementation of developed business cases/propositions for identified opportunities for sponsorship.
  • Keep a database of all sponsorship requests received and prepare periodic reports on the status of all approved sponsorship events
  • Conduct analysis using identified parameters to determine the return on Investment on all sponsorship events for Etisalat
  • Liaise with relevant agencies to ensure effective execution of all sponsorship activities geared towards enhancing Etisalat's brand image and visibility.
  • Prepare/ compile agreed periodic activity and performance reports for the attention of the Manager, Sponsorship.
  • Perform any other duties assigned by the Manager-Sponsorship.
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