- He/She is responsible for leading the DTR team to ensure wholesales, & retail customers are served; and SLC products are available & visible across the retail / wholesale.
- Responsible for territory mapping, & route planning leading to delivery of sales, & outlets’ coverage projections for his/her territory.
- Develops business plan / strategies that ensure attainment of territory sales, and profitability objectives.
- Provides timely feedback to management regarding performance.
- Develop existing & new wholesale / retail customers to achieve daily, weekly, monthly, & annual volume / revenue targets.
- Ensures sales to customers are done on cash payment before, or on stock delivery. Ensures Cr. Limits are approved & adhered to where applicable.
- Leads the execution & evaluation of periodic trade promotions in the territory.
- Responsible for team development & performances.