Category Merchandising Manager Full Time
Adidas

Dubayy [Dubai], United Arab Emirates | Bachelor's Degree | 3 - 5 years | Full Time | Male or Female | Marketing and Advertising | Sporting Goods

Job Summary

Defines local short and medium-term objectives for the respective category.

Implement global GTM strategies in a locally relevant way, considering different consumer needs and distribution channels. Drive cross-functional marketing execution.

Influence the development of global GTM strategies through providing clear and relevant commercial input. Collaborate regularly with global and local counter parts to identify business opportunities

 

Job Responsibilites
  • Delivers a complete GTM proposition/ local category marketing plan (product, pricing, communication tools, activation tools, Sports Marketing support, etc.) to his/her Sales team, and supports the sell-in process to key accounts (samples, eCatalogue, virtualization, …)
  • Manages the cross-functional working relationships with other Marketing disciplines and the distribution channel teams effectively to ensure timely delivery of the GTM propositions
  • Coordinate EM and deliver clear and substantive commercial input and market specific needs to the global teams according to the process timelines
  • Maintains regular analytics on the sell-in and sell-through performance of his/her category as well as the ROI on communication investments
  • Proactively manages the consolidation of information with his respective colleagues in other regional operational units.

 

Job Requirements

Knowledge, Skills and Abilities:

  • Cross functional marketing knowledge and experience in sport/fashion/lifestyle business
  • Consumer-focused with product understanding with an understanding of balancing brand and commercial aspects to build channel specific GTM solutions

Requisite Education and Experience / Minimum Qualifications:  

  • University degree in business, ideally with marketing and sales focus
  • 3-4 years of Merchandising Experience, cross-functional Marketing and/or Sales experience
  • Fluent in English (writing and verbal), preferred Arabic and French
  • Strong presentation skills, Outlook and Word: Basic; Excel and PowerPoint: advanced

 

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