Job Vacancy at a Confidential Company
- Sales / Marketing
- Marketing / Advertising / Branding
- Minimum Qualification
- Bachelor's Degree
- Required Experience
- Entry Level
- Employment Type
- Full Time
- Male or Female
Marketing Manager Job Description
*Marketing managers coordinate their company’s market research, sales, pricing and product development.
*They also develop marketing, advertising and public relations strategies.
*They may only focus on a few aspects of the marketing or they may be involved in the entire process, including administrative duties and writing and creating marketing materials.
*Most marketing postions require a degree in marketing or a related field.
Duties and Responsibilities
*Marketing managers work with managers in the advertising and promotion fields to promote their company’s products and services.
*They work with other departments, such as market research and product development, to determine the demand for the company’s products and services and identify potential markets.
*They also develop strategies to establish prices that ensure customer satisfaction while maximizing profits and market share.
*Some marketing managers collaborate with sales, product development and other departments to monitor trends and need for new products and services.
*Their duties include focusing on the customer, finding vendors, monitoring the competition, owning the brand, communicating internally, effectively managing a budget and planning and executing strategies.
*Before developing strategies and marketing plans, marketing managers must conduct extensive research regarding the market, competitors and customer base.
*Marketing managers must implement strategies to help them find and maintain customers.
Training and Education Requirements
*A bachelor’s or master’s degree in marketing or business administration is most prefarable.
*A background or education in management, economics, business law, finance, accounting, mathematics and statistics are highly recommended.
*Computer skills are required for managing data, creating reports and promoting services.
*Also, additional language skills would be prefarable since the ability to communicate with other populations helps promote services and open up opportunities in other areas throughout the country.
*Marketing managers should be highly motivated, creative and decisive.
*They need to be able to work well under pressure and focus well enough to complete projects on deadline.
*Persuasive communication skills and ability to work well with other managers and the public are very important.
*Marketing managers should also have good judgment and tact.